Bra Fitting with a Tape Measure

 

Express DIY Bra Fitting:

find your bra size in less than 5 minutes, no bra needed!

 

Our Express DIY Bra Fitting Service is designed to enable you to buy your bras online without compromising on getting the kind of expert bra fitting advice that you previously needed to go to a lingerie store for. What’s more, it takes 5 minutes or less!

 

Based on our revolutionary new tape measure technique and our automated bra fitting calculator, it gives you the same result as you’d get if you were fitted by a professional bra fitter.

 

Simply take 5 measurements, input them into the online calculator and we’ll tell you the size you need to buy. It’s that simple. 

 

What’s more, because we know that different brands or styles of bra can require slightly different sizes , we’ll also calculate your ‘sister sizes’ – i.e. the sizes that you’ll find may also work for you if your normal size isn’t available in a particular range, if you have a particular preference for a firmer or looser fit or if a particular make of bra is more tight or loose fitting that the standard (don’t worry by the way – when you browse our bras, our fitting notes will always tell you if that is the case!)

 

Get Fitting!

Before you begin you’ll need:

 

  • A flexible measuring tape with an inch scale
  • A piece of paper and pen to note down your results
  • To remove your bra – you’ll only get the most accurate measurement when your breasts sit naturally
 

Hold the tape measure directly under your breasts, with the ends in front of you.

 

Make sure it feels snug.

  

Note your first measurement.

In the same position as before, hold the tape measure directly under your breasts, with the ends in front of you.

 

Pull the tape measure until it feels tight.

 

Note your second measurement.

In the same position as before, hold the tape measure over the fullest part of your breasts, with the ends in front of you.

  

Don’t let the tape measure squash or restrict your breasts, you need to measure them at their natural fullest.

  

Note your third measurement.

Kneel on the floor and bend forward at a 90 degree angle. 

  

Holding the tape measure around the fullest part of your breasts again, note your fourth measurement.

 

Again, don’t let the tape measure squash or restrict your breasts, just hold it snugly. 

Lie on the floor or bed, on your back. 

  

Holding the tape measure around the fullest part of your breasts again, note your fifth measurement.

  

Again, don’t let the tape measure squash or restrict your breasts, just hold it snugly. 

 

Now, all you need to do is pop your results into our online calculator, then start shopping!

Watch our Express DIY Fitting video!

 

 

Read what our customers have to say...

"I’ve been fitted by professionals for years and been taught that a tape measure was a real no-no, but I simply didn’t have time to get to my usual store as it’s a bit of a trek so I thought I’d try and check my size myself. I have to admit that I was initially skeptical about this ‘revolutionary tape measure technique’ but I tried it out, it took only a few minutes and the size it calculated was the same as I had been told in store and the bras I bought fit perfectly – what a result! no more specially scheduled trips for fittings, I can fit myself on my own at home whenever I want!" Nina C, Birmingham, UK

 

"The DIY fitting service is great – I found the steps really easy to follow and the bra fitting calculator makes it so simple. I loved the fact that you gave me alternative size options so I wasn’t prevented from buying a range I really liked just because it didn’t come in my normal size." Emily, Manchester, UK

 

I did the DIY fitting while watching the demo video and found it very quick and easy. I found the fitting notes for individual bras really helpful because normally I would have just bought the same size in all of them, but knowing that some were looser fitting meant I altered the size I bought to one of my sister sizes and I got it right first time so no need to return and do an exchange which is really nice" Jo, Liverpool, UK

 

Click here to see some real life customer before and after pictures. No surgery has been performed, we promise!

 

HAVE YOUR SAY

We’d love to hear your feedback. We want to constantly improve for our customers so tell us what you like, what you don’t like and what you need today! Contact us today